AmeriColor Chartreuse - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Silver Spurce - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Burnt Umber - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Burnt Orange - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Robin's Egg - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Sherbet - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Lemonade - Soft Gel Paste Food/Icing/Buttercream Colouring - 0.75oz / 21g

® Soft Gel Paste™ is the first choice of top decorators worldwide. With more than 50 colours to choose from, AmeriColor® has the perfect colour for your project, with deep, vivid colours that have no aftertaste!AmeriColor® Soft Gel Paste™ will colour royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, pastillage and white chocolate (with addition of Flo-Coat). Soft Gel Paste™ is peanut, tree nut, soy, and gluten free. It is also Kosher certified.Need to get the same shade every time you decorate? AmeriColor® squeeze bottles with flip-top caps allow you to precisely measure your colour drop by drop, giving you the same results every time.AmeriColor® — the world’s finest food colour since 1995.Product made in the United States. Ingredients: Water, sugar, and one or more of the following U.S. certified colors: Blue 1 (E133), Blue 2 (E132), Yellow 5 (E102), Yellow 6 (E110), Red 3 (E127), Red 40 (E129), titanium dioxide (E171), mica pigment, vegetable gum, modified corn starch, citric acid and less than 1/10 of 1% sodium benzoate and potassium sorbate as preservatives.*Due to the calibration differences between computer monitors, tablets, etc., the colour you see here may not exactly match the finished product.

AmeriColor Beginner Kit - Soft Gel Paste Colour 0.75oz

Our AmeriMist™ 4 Color Beginner Kit was created to give decorators a small selection set.This kit is great if you’re new to our sheen colors, or if you only need our most popular sheen colors for your project.The kit contains 4/.65 oz bottles in the following colors: Red Red Leaf Green Lemon Yellow Sky Blue

AmeriColor Basic Six Kit - Soft Gel Paste Colour 0.75oz

Our New Soft Gel Paste™ 6 Color Basic Six Kit was created to give you access to six often used colors that will meet the needs of most projects. This kit is great for a new decorator to see what AmeriColor® products are all about! The Soft Gel Paste™ 6 Color Basic Six Kit contains 6/.75 oz Soft Gel Paste™ bottles in the following colors: Super Black Royal Blue Lemon Yellow Leaf Green Deep Pink Super Red

AmeriColor Lilac - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Electric Red - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Electric Kit of all 7 colours - Soft Gel Paste Colouring 0.75oz

NOW WITH THE ALL NEW ELECTRIC RED COLOURING 3/4 OZ SQUEEZE BOTTLES. COLORS INCLUDE: ELECTRIC BLUE, ELECTRIC YELLOW, ELECTRIC GREEN, ELECTRIC ORANGE, ELECTRIC PINK, ELECTRIC PURPLE. These state of the art colours are very strong and vibrant and hold up to freezing and thawing with low colour loss. Certified as Kosher.  Manuela from www.passionforbaking.com highly reccommends this brand. 'Americolor is the best paste colour I have used for my cakes and cake decorating. You just need a litte dip with a toothpick in the paste to make a beautiful colour. You can colour frosting on cupcakes, color fondant or even make a cake bun pink if you like. State of the art food technology is why Soft Gel Paste has so many advantages over other food colours. Colour molecule encapsulationcreates a barrier that greatly reduces any aftertaste, while dramatically reducing fading. Soft Gel Paste’s superior formulation can withstand the harsh freeze/ thaw cycle without colours bleeding. Frozen Cakes which are set out at room temperature will form condensation. Soft Gel Paste will not run with the moisture like other food colours. This technology controls fading to less than 20%, even in extreme conditions. Soft Gel Paste will not break down icings especially the more delicate non- dairy whipped toppings. Just think, you now really can colour non-dairy whipped toppings with deep, vibrant tones. Soft Gel Paste is an effective colouring system. It’s consistent from batch to batch. It has colouring strength superior to any other food colour. It will not separate or weep and does not harden. The base ingredients allow the colour to disperse immediately so you actually use less colour. It will colour the more delicate non- dairy whipped icings and toppings without breaking them down. Soft Gel Paste will colour: bread dough, cookie dough, cake batter, whipped toppings and icings, buttercream icing, royal icing, rolled fondant, gum paste, marzipan, compound coating and white chocolate (with addition of Flo-Coat). Use your imagination! Soft Gel Paste will colour just about anything you need to colour. Soft Gel Paste represents a completely new approach to food colour formulation, delivering superior results over conventional food colours, especially when colouring icings and whipped toppings. Please note these gel colours are not EU approved for use with food as they use sodium benzoate and potassium sorbate as preservatives, some also contain the colour E127 which is no longer permitted in food products. These Americolor gels are therefore sold as non-edible and only suitable for non-edible craft projects.

AmeriColor Student Kit 3 - Soft Gel Paste Colour 0.75oz

Our new Soft Gel Paste™ 12 Color Student Kit 3 gives you exciting and diverse color options, and is the only kit that includes our three newest Soft Gel Paste™ colors! The Soft Gel Paste™ 12 Color Student Kit 3 contains 12/.75 oz Soft Gel Paste™ bottles in the following colors: Watermelon Tulip Red Coral Red Turquoise Regal Purple Warm Brown Maroon Navy Blue Gold Moss (New Release) Eggplant (New Release) Wedgewood (New Release) Product made in the United States Ingredients: Water, sugar, colors (one or more of red #40, red #3, yellow #5, yellow #6, blue #1, blue #2, or titanium dioxide), modified corn starch, vegetable gum, citric acid, and less than 1/10 of 1% sodium benzoate and potassium sorbate (as preservatives) Allergens: Does not contain nut products and is not manufactured in a facility or on equipment which processes such products. Kosher Certified. *Due to the calibration differences between computer monitors, tablets, etc., the color you see here may not exactly match the finished product.

AmeriColor Student Kit 2 - Soft Gel Paste Colour 0.75oz

Our Soft Gel Paste™ 12 Color Student Kit 2 extends your color range, opening up exciting decorating possibilities. It also allows you to get a feel for how powerful and potent our colors are at a great price! The Soft Gel Paste™ 12 Color Student Kit 2 contains 12/.75 oz Soft Gel Paste™ bottles in the following colors: Copper Egg Yellow Ivory Forest Green Mint Green Mauve Dusty Rose Peach Burgundy Red Red Terracotta Bright White Product made in the United States Ingredients: Water, sugar, colors (one or more of red #40, red #3, yellow #5, yellow #6, blue #1, blue #2, or titanium dioxide), modified corn starch, vegetable gum, citric acid, and less than 1/10 of 1% sodium benzoate and potassium sorbate (as preservatives) Allergens: Does not contain nut products and is not manufactured in a facility or on equipment which processes such products. Kosher Certified. *Due to the calibration differences between computer monitors, tablets, etc., the color you see here may not exactly match the finished product.

AmeriColor Student Kit 1 - Soft Gel Paste Colour 0.75oz

Our popular Soft Gel Paste™ 12 Color Student Kit includes our highest selling Soft Gel Paste™ colors. The large selection ensures you have the most color options without having to purchase them individually. It also allows decorators to get a feel for how powerful and potent our colors are at a great price! The Soft Gel Paste™ 12 Color Student Kit contains 12/.75 oz Soft Gel Paste™ bottles in the following colors: Super Black Royal Blue Sky Blue Chocolate Brown Lemon Yellow Teal Leaf Green Orange Deep Pink Super Red Violet Fuchsia Product made in the United States Ingredients: Water, sugar, colors (one or more of red #40, red #3, yellow #5, yellow #6, blue #1, blue #2, or titanium dioxide), modified corn starch, vegetable gum, citric acid, and less than 1/10 of 1% sodium benzoate and potassium sorbate (as preservatives) Allergens: Does not contain nut products and is not manufactured in a facility or on equipment which processes such products. Kosher Certified. *Due to the calibration differences between computer monitors, tablets, etc., the color you see here may not exactly match the finished product.

AmeriColor 0.75oz Soft Gel Paste Colour Nifty Fifty Kit of 50

Our Soft Gel Paste™ 50 Color Nifty Fifty Kit is our largest kit.  The huge selection puts nearly every color at your fingertips, making it easy to mix and match colors with consistency Our Soft Gel Paste™ 50 Color Nifty Fifty Kit contains 50/.75 oz bottles of Soft Gel Paste™ in the following colors: • Super Black• Royal Blue• Sky Blue• Chocolate Brown• Copper• Egg Yellow• Lemon Yellow• Ivory• Forest Green• Teal• Leaf Green• Mint Green• Orange• Deep Pink• Dusty Rose• Mauve• Peach• Burgundy• Red Red• Super Red• Violet• Tulip Red• Terracotta• Bright White• Fuchsia• Turquoise• Avocado• Regal Purple• Warm Brown• Soft Pink• Maroon• Navy Blue• Gold• Electric Blue• Electric Yellow• Electric Green• Electric Orange• Electric Pink• Electric Purple• Watermelon• Coral Red• Moss• Eggplant• Wedgwood• Fog• Ash• Slate• Taupe• Gun Metal• Stone Product made in the United States Ingredients: Water, sugar, colors (one or more of red #40, red #3, yellow #5, yellow #6, blue #1, blue #2, or titanium dioxide), modified corn starch, vegetable gum, citric acid, and less than 1/10 of 1% sodium benzoate and potassium sorbate (as preservatives) Allergens: Does not contain nut products and is not manufactured in a facility or on equipment which processes such products. Kosher Certified. *Due to the calibration differences between computer monitors, tablets, etc., the color you see here may not exactly match the finished product.

AmeriColor Watermelon - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Electric Purple - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Electric Pink - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Maroon - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Soft Pink - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Regal Purple - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Fuchsia - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Terracotta - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Tulip Red - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Violet - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Red Red - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Burgundy - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Mauve - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Dusty Rose - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!

AmeriColor Deep Pink - Soft Gel Paste Food/Icing/Buttercream Colouring

High quality Premium Soft Gel Paste™ These colours have become a recognised brand for intense and vibrant food colourings that makes baking and cooking more fun! With a palette of 43 colours on the spectrum - can be mixed to make an infinite range of shades to suit your needs!